Adidas’ Marketing Strategy Explained

Adidas logo on fabric.

Adidas, the three-striped giant,  has spent a long time in the higher echelons of the sportswear industry. They didn’t get there by chance. They got there by understanding the pulse of their audience, crafting compelling stories, and staying true to their core. This is the tale of Adidas’s marketing strategy. A Foundation Built on Authenticity … Read more